Eco-friendly car models have been trendy consumer products for the past decade. These cars have been redesigned for a new set of functions including increased fuel efficiency, automated controls, added cabin comfort features, and most importantly, eco-friendly features. The latest eco-friendly features of these cars include fuel hybrids with gas consumption and emission reducing electric motors, low CO2 emission mechanisms for both gas and diesel engines, and small engines built for city driving.

Marketing these new features using text and images can also be eco-friendly with the use of commercial green printing techniques. These green printing techniques also aim to reduce man’s carbon footprint in order to contribute to a more sustainable environment. Eco-friendly cars can be marketed using the following green-printed materials.

Brochures – Brochures are handy, educational materials for spreading the word about new features of the eco-friendly car. They can easily be given out in commercial areas like malls, parks, showrooms, and residential communities. Brochures can feature information through graphics and text, about fuel efficiency rates, eco-friendly mechanisms, and lowered CO2 rates. Commercial, green printing services today make use of 10 to 13 percent recycled paper stocks approved by the Sustainable Forestry Initiative and the Forest Stewardship Council.

Booklets – Booklet printing serves as comprehensive manuals for promoting the features of an eco-friendly car. These booklets can feature more information about product specifications and features including operation instructions and troubleshooting techniques. Online printing companies practice eco-friendly measures by recycling all printing paper scraps.

Magazines – Magazines can serve as useful literature on the benefits of eco-friendly cars. Topics featured can include more in-depth discussion on eco-friendly car production, distribution, developments, and global effects. Magazine printing today can make use of eco-friendly printing practices such as the use of less harmful soy-based inks and water-based aqueous-coated (AQ) paper stock.

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