Search Engine Optimization. The sound of the word makes you want to sit up and pay attention. It must be an important piece of your internet marketing plan, right?

SEO, or the quest for Google Page One as many people call it, is a complete waste of time and money. That isn’t just one person’s opinion, it’s a painful fact that is being proven daily to businesses that have spent a small fortune to attain page rank which doesn’t improve their sales numbers.

You might get a few more visitors by being on Page One, but the price you’ll have to pay to get there and stay there will devour any additional profits you make from sales. If you’re in business to make money paying for SEO is a foolish decision.

Do SEO yourself or Try Something Else

You can submit articles and register with directories yourself in just a few minutes a day. If you don’t know how to do something, ask your computer and it will show you. That’s what it’s there for.

Spending thousands of dollars a month for SEO makes sense to you because everyone is telling you that getting top search engine rankings is important if you want to be successful on the internet. At $3000 a month, that’s $36,000 a year you’re paying to be the first business people see when they search for a keyword relevant to your business.

Do you make $36,000 a year in profit from being there? Chances are the answer is “no”.

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