You’ve heard the latest craze of videos on the internet; it is something that is only going to get bigger. Now what is really taking off at the moment is putting video on squeeze pages. Marketers have been commenting that having videos on their website has increased their conversion rate tenfold.

So why has this been a success story?

The main reason is because people can see that it is a real person behind the website and not some computer generated human! What they can see is a human being with all their quirks who isn’t perfect but with personality. There is a face!

The next question is what are the guidelines?

• Length – Your video should not be feature length. You should do enough just to get the message across and nothing more. Enough to give added value. Besides if it is too long your visitors won’t be able to view it as the size will be too big especially people with slow dial up. Also the viewer will lose interest if it is too long.

• Automatic – There is a debate whether you should have your video play automatically or giving the option to the visitor. Personally I think it is fine to play automatically but delay it a little so they don’t miss anything.

• Smart – Be smart and I don’t mean suited and booted. You should be smart casual and not look like you haven’t washed in a month. Remember you are selling and representing your product or products.

Putting a video on your squeeze page is an excellent idea and is something you should consider. It is another one of those simple skills to be learned just like knowing how to create your first website.

Get more information on this today and claim your FREE e-book on unbelievably simple website creation. Just click here http://www.creatingyourfirstwebsite.com

Article Source